With the help of the internet and smartphones, communicating with your customers has never been so easy. From emails to phone calls, they can ask you questions and provide feedback which could help your business boom. But unfortunately many business owners make the mistake of avoiding talking to their customers. They might not provide contact information online or answer social media messages. But this is a foolish mistake to make. If your customers don’t feel appreciated, it could cause you to lose valuable business. It can also lower satisfaction levels and prevent you from developing a loyal customer base. So instead of hiding from your customers, make your business easier to reach in just three simple steps.
Get a contact number
If your business has a contact number, it adds credibility and gives your customers more confidence to buy your products. While you could use your mobile number, this doesn’t always look professional. So you might want to consider using a mobile to landline number instead. This can provide you with a more established looking number which diverts calls to your mobile. So you can answer calls from your customers no matter where you are. Remember to answer every call promptly and in an efficient manner each time
Always ensure that you use the correct number on all of your promotional materials including business cards and flyers. You might always want to establish appropriate call times to avoid getting calls at inappropriate times of the day.
Create a business email
Many of your customers will favour using email to make contact with you rather than calling. So it’s essential that you provide one on your website, social media and business cards. They could use your business email address to inform you of a faulty product they have received or to chase up an order. Some customers may have queries they want to be answered before they commit to a purchase. Make sure your email address is relevant to your business and is not too difficult to find. You could create a contact form on your website if you’re concerned about giving an email address out. Make sure you or your employees make an effort to check for customer emails every few hours.
Sign up to social media
In today’s technology-obsessed world, no business will thrive without a social media presence. You can use it to promote your business but also as a means of communication between you and your customers. So it’s crucial that you are signed up to all the major social media sites including Facebook, Instagram, and Twitter. Make sure your customers are aware of these site with regular promotion. You could ask your customers to leave their thought on photos of your product or to ask questions. Just remember to respond to every message or question in a timely manner. Again, check your feed regularly and make sure every response is well written.
You should now have a more reachable business and happier customers as a result of completing these steps. Encourage your customers to get in touch with feedback, suggestions, and even complaints. This will show them that customer satisfaction is an important factor within your business.