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There are probably millions of books, blogs, video lectures, and other assorted guides about just what it takes to be a successful entrepreneur.
Some will tell you about the importance of prioritisation and time-management, while others will emphasise that there’s simply no such thing as a replacement or substitute for good-old-fashioned hard work. Others, still, will tell you that you can enjoy a passive income and travel the world, by working smart and exploiting tools such as the internet in your favour.
It may be asked, what kind of business do you want to start? To which the answer may be, I want to set up a Vauxhall garage near me in a modern, stylish building. Or you may answer that you want to run a successful affiliate marketing business.
To a surprising degree, the same rules apply to whatever business you’re establishing.
But there some essential truths about being an entrepreneur that are less often talked about. Here are a few of those.
Slow and steady wins the race
The most fashionable view about being an entrepreneur is that you’ve got to constantly grind, putting in as many hours as humanly possible, and then some, and leaving nothing on the table.
Each day, so the idea goes, is a sprint, and you’ve got to feverishly pack in as much activity as you can before burning out.
Hard work is, of course, necessary for entrepreneurial success. But burning yourself out is no way of achieving a good long-term outcome in your professional life.
What’s more, entrepreneurship is a marathon, not a sprint. It’s not about massive bursts of creativity, but about balanced, consistent work and application day after day.
In other words, slow and steady wins the race.
The money almost certainly won’t roll in fast
Many people begin an entrepreneurial venture because they’ve finally had it with their day job, and have decided to switch to a radically different lifestyle.
In many cases, people will actually quit their day jobs before even beginning their entrepreneurial adventures, because they anticipate making a living in a hurry if they’re “hungry” enough.
This is a bad idea, to say the least. While “hunger” may help keep you motivated to work, it’s almost guaranteed that the money won’t roll in fast with a new business. These things take time, and work, and in the meantime, you may well go “hungry” in a more literal sense than you planned.
Start your business as a side-hustle, and make it full-time when you’ve already got a foothold.
Paying attention to your health and wellness will make you better at your job
Living on a diet of crackers and sleeping 3 hours a night may sound like dedication, but it also looks a lot like stupidity.
As an entrepreneur, your health isn’t just a luxury. It’s a vital resource for your professional success. Do you think it’s better to work 20 hours a day with severe brain fog, or 10 hours a day with a razor sharp mind?
Eat properly, rest properly, exercise, and take care of your health if you want to be at the top of your game.