Essential Skills for Any Pub Owner

Running any business requires good business sense and knowledge of the industry. However, there are always specific skills you need for different types of business. If you’re considering running a pub, it’s essential to know that’s it’s a tough business to survive in. It’s vital to have a number of important skills if you want to make it in the industry. As well as knowing about your products and customers, you need to be good with numbers and have excellent leadership skills. Before you decide whether to go into the pub or bar industry, make sure you have these essential skills.

Interpersonal and Customer Service Skills

You might not be planning to be behind the bar all the time. But it’s essential that you can communicate with people. You will need to talk to people all the time, in person, over the phone and via email. As the owner of a pub or bar, you have to deal with staff, customers, and suppliers. It’s hard to get by in business if your interpersonal skills aren’t up to scratch. You might lack confidence, or you could be a little too confident. Even if you don’t expect to serve customers all the time, you should lead by example. Show your staff what you expect from them.

Bar Skills

When you’re behind the bar, you need practical skills as well. Being able to pour the perfect pint should be the least of your abilities. You should be knowledgeable about your drinks menu, and able to make any cocktails or mixed drinks. As well as just pouring out drinks, you should be familiar with any technical aspects too. For example, you should know how to change the canister of drink gas when it runs out. You should know how to use the cash register too, of course, and any other point of sale equipment.


Photo source

Management and Leadership

You can’t run a pub entirely on your own, so you’re going to need staff to help. Being a good leader is an essential skill if you want to have a well-trained staff. Anyone who wants their employees to do their best work needs to treat them well. They should enjoy working for you, or at least not dislike it. Some people make a distinction between a boss and a leader. A boss is in charge but doesn’t take the time to ensure their staff is coming along with them. A leader can encourage and support their staff to help them do their best.

Numbers and Finance

Of course, you need to be able to manage the finances to run any sort of business. It’s notoriously difficult to survive in the pub industry, with many of them closing each week. You need to be able to price things correctly and keep your costs down. Hiring an accountant will help you ensure that you keep your finances in order. However, you will still need to know about managing money on a day to day basis.

You need some important skills if you want to run a pub or bar. It’s essential to consider whether you’re prepared to do it before jumping in.

Continue Reading

How To Get Clients When You Start A Business

When you become an entrepreneur, you need to sort out a plan of how you are going to get clients for your new business. You may have a very good idea but if no one is going to use it, then you won’t get your business off the ground. Here is how to get clients when you start a business.

Start up a website

One of the best ways to get clients when you start a business is to start up a website. With everything being online nowadays, it’s so important to build up your presence on there. A website is ideal for showcasing what exactly you do and how potential clients can get in touch. It’s perfect for putting any testimonials on so that people know you are a credible business. You can also put your contact details on there so they can get in touch. As we talked about previously, you need to make sure your website looks professional. If you haven’t got the skills to do this, you should hire someone to create it for you. You won’t regret the cost when you see how good the website will look to prospective clients. Remember to start up social media pages as well, so you can work at building up an audience for your service or product.

Launch a product or service with an event

If you want to get people to buy your product or service, you need to start showing it off. A great way of doing this is by holding an event launching your new product or service. Get in touch with event companies who will be able to make your ideas for an event come to life. They will be able to help you find the perfect location to hold the event. Once you have a time and a date, it’s time to invite potential new clients. Advertise the event locally and online. You are bound to pick up new business.

Contact them directly

Another way you can get clients when you start a business is to communicate with the prospective clients directly. Research for companies in your sector who could potentially be interested in your product or service. You can then think of a good email to send to them. It’s wise not to be too pushy as you will instantly put them off. You can always send the email then give them a day or two and then give them a courtesy call. Remember to be professional so they know you are a serious entrepreneur. If you have an address for potential clients, you could always send them some samples. Offer them a free consultation or meeting where you can discuss your services. It will make you sound more credible as a business.

Attend trade shows

You can also gain clients when you start a business by attending a trade show. Find shows that are happening in your sector and see if you would be able to have a stand there showcasing your business. If you can’t, you should still go and network. It will give you a good idea of your competitors, and you will meet potentially meet new clients.

Once you get your first customer, remember that it’s so important to get excellent feedback. So work hard to make the service or product fantastic.

Continue Reading

To Be Successful Your Website Needs To Stand Out

So you’re the proud owner of your very own business. You’re enthusiastic, motivated and willing to work your socks off for success; the only problem is you aren’t quite sure where to start. There’s a lot that goes into making any business a success and it’s important to understand that. No matter what you do, success won’t come overnight; it will take a lot of hard work, time, and effort.

The question that a lot of new business owners struggle with is ‘where should I start?’. This is tricky because there are so many areas that need to be focused on to build a prosperous business. That being said, the best place to start is with your business’ website. The first thing that over 80 percent of people look for when trying to find out about a company is a website. So if you want to be successful, yours needs to be smart, stylish, and professional, and most importantly, easy to find.

Want to know the easiest ways to make your website stand out? Here’s what you need to do:

Use a professional designer

Unless you’re a highly skilled website designer, don’t attempt to create your own site. Honestly, it’s not worth it. You might save yourself a few pennies but if you don’t know what you’re doing your website won’t be up to scratch. When it comes to website design, it’s all about getting each feature spot on. As well as ensuring that the site is professional-looking, easy to use, and does what it’s supposed to. If you want a website that stands out, using a professional web design service is a must. If you can’t afford an individual company, services like Godaddy can be used.

Add a blog


Image credit

Did you know that one of the best ways to make your website stand out is by adding a blog? This is because having new content uploaded to it on a regular basis, makes it more than just a business website. If you share interesting and informative content on social media, you’ll give your website an instant traffic boost. Plus, by adding a blog your site’s search engine rank will also increase. This is because search engines rank sites on the amount of fresh content on them, as well as clicks.

Learn how to increase your search engine ranking


Picture link

On that note, there are also lots of other ways you can increase your website’s search engine ranking. One of the best of which is via SEO – aka search engine optimisation. While you can attempt to do your own SEO, unless you know what you’re doing, your chances of success are low. Your best bet is to use an SEO agency to create SEO-friendly content for your website and blog. This should help to give your website the boost it needs to stand out and get noticed.

Turn your website into an app


Credit for photo

Everyone knows that one of the easiest ways to get noticed is to be different. A great way to make your site different to that of your competitors is to turn it into a downloadable app for smartphones and tablets. This makes it easier to use and access, and means that it will work well on all devices. Often, websites don’t work well on smartphones and tablets. So having a specific app created is a great idea.

There you have it, the best ways to make your website stand out, helping you to grow your business.

Continue Reading

Priceless Skills to Have as an Entrepreneur

So you’re an aspiring entrepreneur, a futurist and a visionary. To be successful in your quest you need to invest time to learn and hone the skills needed to enable you to excel in your start up business. Time is precious and one of the most valuable aspects of your journey. Use and abuse it and you’ll find yourself lagging behind in what is a very competitive market.

A question you must ask yourself before committing to anything is ‘do I have what it takes’? A simple question but one that holds great weight. Confidence in yourself is where your success will begin. Any doubt at this stage and you’ll be self-destructive going forward.

Hunger and courage

Too many people forget about the skills we hold within us, the more emotionally driven skills. These are just as important if not more so then say educational skills. If you’re the kind of person who lives to accomplish things and get things done, this is a great start. It’s so important you have the drive to achieve the goals you have set out for yourself. Have something to aim for and take pride when you can say ‘I achieved this and was part of something important.’

Being young and having so much you wish to achieve can often have knock on effects regarding self-confidence. This will get easier the more experience you gain. If you have the guts to brave making big decisions that’s enough to give you a chance in the running.

A Motivator

Some would say having the ability to motivate a group of people is a skill you are born with; you either have it or you don’t. I disagree with this statement. The more experience you have within a work and business environment the faster you understand what gets people moving. The most vital step you should take is to invest time into trying to understand other people’s ticks, knowing when there is a lull amongst colleges and using your role of authority to pick up a team’s spirits.

Attention to Detail

For people to take you seriously you must create a professional business persona. Meaning that in every form of communication be it face to face or email you are professional and approachable. Email communication is incredibly important, this requires you to be strict with regards to grammar and tone of voice. Knowing correct business English goes along when running your own business and communicating with clients. Spend some time looking for English courses in London and around the UK to better your communications and grammar.

Human Resources

HR is essential for any business; it is however very common for business owners to feel as if they are heading into unknown territory when considering HR. It certainly is a necessity for any fully functioning business, if your operations aren’t being looked after you’ll soon find yourself swimming in trouble. It’s always worth looking in hr training programs or a CIPD qualification to better your understanding of everything HR including; employment law, training, tax, employment eligibility. No matter how small your business employee well-being depends on HR.


You may have heard people say that ‘you are who you hang around with’. Socialising and getting yourself known are both important factors towards your growth as a respected business man or woman. Of course the more people you meet the higher chance you’ll have of growing your client base at greater speed. It’s fundamental that you have people in your life who understandings the ups and downs of starting out as a small business.

See more top tips for all budding entrepreneurs here.

Continue Reading

Your Journey as an Entrepreneur Starts Now

The business where is changing rapidly these days, and you need to find your place. Some people are comfortable being gainfully employed, while others would rather work for themselves. If you are an ambitious, modern lady you might decide you want to be a woman who’s in business with herself. If that’s the case, then you need to ensure you tackle your journey as an entrepreneur head-on.

Preparing to go into business on your own can be a daunting task. But, it can also be hugely rewarding as well. You just need to think about everything involved in starting up your own brand. These are some useful tips you will probably want to consider to help you with this.


The first thing all women who want to succeed in business should have is vision. You’ve got to have a clear vision of what you want your business to be. Make sure you spend time understanding how the business world works, and how your brand will fit. There are a lot of things you’ll need to change and alter. But, it might be a good idea to come up with was business plan so you can get your vision down on paper. This helps you to perfect it and focus on it much better.


It’s also going to be important to hire staff to help your business thrive. You’re a boss now, and this is a transition you will need to get used to. So, it’s important to try to hire the perfect employees to take your small business forward. But, you also want to be a fair and ethical boss as much as you can. So you should swot up and get a handle on employment law before you hire anyone. That way you can be sure that you are offering them opportunities and contracts that are fair and attractive.


You’re also going to need to think about your branding. When it comes to starting a business, you should think about how the business comes across. How you present your company to the world all comes down to how you brand. It’s important to think about how your branding can drive sales, and how you might need to change things for the foreign market. Understand how and why branding matters and you will have a recipe for success.

Always Look the Part

Clothes are very important when it comes to the world of business. You have to consider the image you present as a business owner. Clothes are hugely important for defining your image and the way people perceive you. So, staying chic in business suits is very important for maintaining a professional image at all times. Consider the uniform you wear as a business owner, and think about whether it needs to be changed or updated.

Ladies, you all know how important it is to start your entrepreneur journey positively. You need to know what is involved in the process of running your own company. As long as you are sensible about it you should be in a good position to thrive and grow. You need to take these factors into account when you start your journey as an entrepreneur.

Image source

Continue Reading

7 Tips to Find Love Like an Entrepreneur

Dating advice literature has a bad reputation, and reasonably so — we live in a world where The Rules: Time-Tested Secrets for Capturing the Heart of Mr. Right is a best-seller. The Rules authors pride themselves on offering “a concrete set of do’s and don’ts,” as opposed to “other books and philosophies that preach ‘do whatever you want’ and ‘anything goes.’”

Typing those words just made me quiver with rage. The idea that smart, career-minded women should devote themselves to a series of rules that manipulate (clearly insecure) potential mates into maintaining interest makes me sad, and honestly, has turned me off the whole genre. But Neely Steinberg’s Skin in the Game: Unleashing Your Inner Entrepreneur to Find Love, now available on e-book, is one of the few women-oriented books covering dating and relationships that doesn’t offend me. Steinberg’s premise is essentially this: Treat your love life as you would a start-up. You, as an entrepreneur, are responsible for investing in your dream love life. You imagine it. You create it. You own it. Steinberg doesn’t offer rules, or do’s and don’ts — rather, she provides strategies for being more mindful of who you are and want you want, as well as lots of emphasis on self-love, a concept typically absent from the genre.

What’s helpful about this book is that it routinely encourages self-reflection. This is huge. Steinberg demands you to sit with your thoughts, no matter how uncomfortable, and reflect on your unhealthy (and healthy) patterns and habits. So whatever your ultimate love agenda may be, even if you don’t have one, the book’s exercises are highly valuable.

“Being entrepreneurial in your dating life is all about experimenting, flexibility, being open to new ideas, resilience, creating your own opportunities, and self-knowledge, among other things,” Steinberg tells Bustle. “It takes time, effort, commitment, and investment.”

If your agenda is to take control of your love life like an entrepreneur, here are the book’s top takeaways.


You want to be pro-active about your love life, right? OK, first step: shut down the part of you that says, “I can’t do this,” or, “I’m going to die alone, why bother?” This type of thinking will sabotage any venture, whether it’s a start-up or a potential romance. “That voice has the power to become a self-fulfilling prophecy,” Steinberg writes. “Which is why you need to silence it starting today.”


To achieve anything, you MUST have the desire. Figure out exactly what you’re looking for in your love life — this demands serious self-reflection. Take notes. Talk to your friends. Ask questions. You owe it to yourself to own your desires and to act on them. No settling allowed.


Steinberg recommends rounding up a “board of advisors,” which can include friends (and professionals, like a therapist or dating coach), to guide you on your dating venture. “Why should someone seeking, arguably, the most important thing in the world — love — be alone on this journey?” If you’re uncomfortable asking people to be a part of your personal dating-advice posse, as I certainly would be, make sure to recruit even just one friend who can support you and who tolerates listening to your trials and tribulations. Remember: it’s almost impossible to be objective about our own selves. This is why it’s crucial to have a human sounding board that isn’t you.


Start acting. Physically going on dates (and meeting assholes aplenty) is what’s going to help you develop a clearer sense of what you want — and what you definitely don’t want. You’re going to fail a lot, but that’s OK — failing builds knowledge. Steinberg quotes entrepreneur Sam Hogg’s article in the October 2013 of Entrepreneur: “Too many people spend far too long thinking and planning when they should be doing. I say, just start…If you spend too long analyzing how difficult it’s going to be to launch your business, you will likely learn that, yep, it’s too hard to even start.”


Self-Awareness is key, here, and that requires regular reflection. Make sure you’re able to answer the following two questions with serious thought: Who am I? What do I know? Having clear answers to these seemingly obvious questions will help you stop wasting time and energy on men or women who don’t matter. “You’ll have less tolerance for men who aren’t consistently treating you in ways that match up with values that are important to you,” Steinberg writes. Pay attention to your love life! And date like the smart woman that you are.


Steinberg encourages readers to create an elevator pitch for their “personal brands.” She asks you to take a moment to articulate all of your awesome qualities. So: Know your strengths. Love your strengths. Do not wait for someone else to decide you are worthy of love. First and foremost, YOU must believe in your “brand.” The entrepreneur terminology might make you cringe, but the underlying principle is spot on: recognize your worth, and demand that others recognize it, too.


Entrepreneurs take big risks, as do daters. Failure happens. The question, then, is: How do I fail smarter? Identify the risks you’re comfortable taking, and then identify possible losses. To embrace failure, you have to understand it. “If you can learn to turn the concept of failure on its head, to de-educate yourself from what you’ve been taught about failure, you can learn how to pivot and adapt in the face of wrong turns and setbacks” Steinberg writes. “If you learn how to intelligently de-risk your risks so that you can take smarter, healther, more informed, more productive risks, you will put yourself in an excellent position to achieve your vision in away that doesn’t make you feel drained, demoralized, and damaged.”

Continue Reading

Staying Chic in Business Suits

The decade of the 80’s witnessed the surge of suit-clad women clamoring for recognition and success in the corporate ladder. But with fashion’s finicky state of mind, women’s business suits have since evolved and flourished over the next decades. From the boxy and heavily padded suit jackets of the 80’s to the 90’s tailored silhouette, fashion has rolled with the times and women willingly adapted to it.

Today, women’s bespoke suits, shirts, or jackets can be made in every shape and form, with a slim fitting silhouette as the popular choice among women.

When it comes to women’s style, a navy colored suit or blazer can instantly transform your chic style. Women probably have more fun out of all the fashion choices available to them, but bespoke tailoring for women resulted with the success of men’s bespoke.

Given with a consumer freedom and all the versatile clothing options, women now rely on more bang for their buck to maximize their style.

Today’s fashion has also allowed women (and men) with more flexible wardrobe pieces. The navy suit jacket isn’t just exclusively paired with the trouser anymore. With a tailored cut and worn as a blazer, the navy suit jacket is a chic companion to a lovely dress, turtleneck sweater or jeans.

And when buying a suit, women can have it custom made in a solid color or patterned design to either trousers or skirts to accompany the jacket.

Tailor made suits may be designed for business-worthy pursuits, but you can certainly dress it up or down for a stylish look beyond the confines of your four-walled office space. Now who says you can’t be chic wearing a suit even after hours?

Continue Reading

4 Rules Any Female Entrepreneur Must Follow

While many business challenges are common for all founders, there are unique lessons that women entrepreneurs will have the opportunity to learn in business.

Here are several essential lessons I’ve learned as a successful female entrepreneur and what every female founder should know along the way:

Own your success.

There are several things that, as a woman, you should never apologize for, and at the top of that list is your well-deserved success. The apologetic undertone of some women entrepreneurs is subtle, laced with an excuse, chocked up to ‘luck’ or a dismissed congratulatory pat on the back. Many of us aren’t outright asserting, “I’m sorry that I am successful,” but a lack of confidence and all of the above are bedfellows of the same notion. Ladies, we already face an uphill battle in some cases. Don’t pack more unnecessary personal baggage on your rise to the top. When you earn a congratulatory remark from your peers, embrace it gracefully and confidently. And according to leadership consultant, Rachelle J. Canter, Ph.D., “If you can’t own this success for yourself, then own it for all the other women who look up to you and emulate you.”

Never underestimate your value.

We have all read the headlines that insist women still earn less than men. According to ThinkProgress contributor Sarah Glynn, in the U.S., “women on average make only $.77 cents to every dollar earned by men. Some of that wage gap is the result of women being more likely to work in certain industries or occupations, but about 40 percent of the difference in men’s and women’s wages cannot be explained by any measurable factor.” As a woman, this pay gap may have haunted you in corporate America. But it should no longer hold court in your business. Consider this: you are in complete control of your earning potential. In order to make a shift in your business you must be aware of your gifts and talents, understand what you have to offer within your industry, and monetize your products and services to reflect what the market will bear. Couple all of this with your unique value creation. Tell yourself a positive story about what you have to offer the world. No more excuses. As Albert Einstein notably suggested, “If you put a small value on yourself, rest assured that the world will not raise your price.”

It’s lonely at the top, so bring others with you.

By nature, the front-end of innovation is lonely, but this isn’t necessarily a bad thing. “You do something no one else has ever done and leave everyone else scratching their heads and howling in protest. As the saying goes, ‘You can tell who the pioneers are from the arrows sticking out of their backs,’” suggests MACPA contributor Bill Sharidan. An article published by the Harvard Business Review echoes this notion — it’s isolating at the top. For founders, it can be unsettling. The survey found that “half of CEOs report experiencing feelings of loneliness in their role, and of this group, 61 percent believe it hinders their performance. First-time CEOs are particularly susceptible to this isolation.” Much of the loneliness that entrepreneurial leaders will face is connected to the growing pains of personal development. Or as Jack Welch, former Chairman and CEO of General Electric, has said, “Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.”

Be unapologetically authentic.

Authenticity is a bankable currency. It can define your business and set you apart from the clutter of a cookie-cutter marketplace. You (and your customers) are not well-served by haphazard attempts to be someone else. According to organizational development professors Rob Goffee and Gareth Jones, “Leadership demands the expression of an authentic self. Try to lead like someone else and you will fail. Employees will not follow a CEO who invests little of himself in his leadership behaviors. People want to be led by someone ‘real.’” The same can be said for your business and its customers. Authenticity in business is a baseline of belief in what you say and in what you sell. It is the courage to offer unique value and market yourself in a way that is consistent with your brand. Being everything to everyone sets you up to be nothing to no one.

Continue Reading