When it comes to being an entrepreneur, a big part of the brand you’re selling is yourself. The way you present yourself is really important, especially for those crucial first impressions, and looking (or feeling) put together on the outside can actually give your confidence a massive boost.
So, just how do you dress the part? These five steps – which cover everything from emergency stain removal on your lucky suit to tips on wardrobe organisation to make your morning routine smoother – have all the secrets you need to know.
- Invest in a few classic pieces. Not everyone can afford to update the contents of their wardrobe regularly so instead try and invest in a few key pieces that fit you well and will pass the test of time – both in terms of quality and style. Avoid seasonal trends that are likely to go out of date quickly and opt for timeless style staples like a well-cut shirt, dark suit, and smart shoes. Once you’ve made your investments, take special care of those items to help them last. Take shoes to a cobbler for resoling instead of replacing them and use wooden or padded coat hangers to keep the shoulders of your suit jackets and blouses in good shape.
- Dress for your background. If you’re working in a creative environment, chances are that you’ll be expected to dress less formally than your peers who may be lawyers or accountants. However, this doesn’t mean that you should arrive into the office in pyjamas! A good rule of thumb is to emulate the smartest-dressed person in your work environment, whatever that might be. If your office is more casual then you can leave the full suit at home but equally should avoid slogan t-shirts, jeans or other forms of leisurewear.
- Organise your wardrobe. This might mean decluttering and coming up with some storage solutions, but organising your wardrobe will be so worth it when scrabbling around in the dark to find an outfit appropriate for your 7am breakfast meeting. Different methods work for different people: you might want to keep all your blouses hanging in the same section, or organise by colour. Rotating your clothes by season can also be really effective.
- Follow fashion advice. Making a few simple changes, like matching colours or patterns within your outfit, can instantly make you look smarter and more put together with minimal effort, we’re not saying you need to pull out the Overlocker, but, avoid more than one statement piece of jewellery, as it can be distracting, and have an idea of which accessories go best with each outfit – you might want to set aside an evening to model them to yourself. Other simple ways to look more put together include getting a lint roller to give yourself a quick once-over before leaving the house (especially if you have pets), and having a few smart go-to dresses that you can throw on in the morning when you’re low on time or just feeling indecisive.
- Look after your clothes. Nobody looks their best arriving to a presentation covered in coffee stains. If you can, start stain removal immediately after the spill to keep your clothes looking fresh and stain-free. There are different fixes for different fabrics and stains; if you’re unsure about which method is best, you can use Persil’s stain removal calculator. Finally, one of the most common ways clothing loses its shape and colour is washing, so make them last longer by washing at lower temperatures and air dry rather than using a tumble dryer. This will also save on energy bills and is better for the environment.
So there you have it. With these 5 simple steps you’ll be well on your way to dressing like the businesswoman you were born to be.